ItalyItalia

ItalyItalia - Travel Portal

Brief

Workmatrix Travel was asked to design a travel planning and hotel reservation portal for a major tour operator in Italy. The site was to focus on the B2C marketing, targeting both the domestic Italian market and major foreign markets.

Solution

Workmatrix used a proprietary content management system provided by the client to build a site that is heavy on content and images, designed to appeal to users during the planning stage of the reservation process.

The site also enables real time booking of hotels throughout Italy, presenting hotels with detailed descriptions, large photos, maps, photo galleries, and amenities lists.

Technology

Website built with proprietary content management and reservation system provided by the client. 

Client

There are now over 500 hotels that are bookable on the site, a number that is expected to grow into the thousands in the months ahead. Search engine-friendly travel content on the site is also growing quickly on the site, thanks to a network of travel writers throughout Italy.